With a natural born entrepreneurial and artistic spirit, Jason Pires has over 20 years of experience in strategically and creatively positioning corporations and lifestyle brands (B2B and B2C) in their respective markets. As Executive Creative Director he is able to put into practice his vast experience in creative direction, brand strategy, positioning, art direction, copywriting, photography and design. Since founding his agencies, MVC Agency and subsequently Furniture Branding, Jason has had the privilege of spearheading projects for the likes of Diesel, Netflix, Abbyson Living, New Classic, Universal, and Seldens. His work has garnered countless awards from national and global creative and marketing competitions. Jason leverages his passion for furniture, design and fashion to guide Furniture Branding in its day-to-day activities.


Furniture Branding is a full-service and integrated lifestyle marketing agency that specializes in the home industry both in the United States and Internationally, including in the Chinese and Asian market. FB’s sole purpose is to help retailers, brands, trade wholesalers, manufacturers and their multi-faceted counterparts, including 3rd party businesses that support the industry to market their product or service, create awareness for their name and brand, increase their sales and grow their market share in a stable, optimized and sustainable way.